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All-you-can-eat chicken, Christmas year-round, and a river town that time forgot in Michigan

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Aerial photo of Frankenmuth Michigan showing the river, buildings, and Bavarian-style charm on a bright sunny day.

It’s been doing this since 1856

Frankenmuth covers about three square miles along the Cass River in Saginaw County, roughly 90 miles north of Detroit.

The town pulls in more than 3 million visitors a year, and most of them come for fried chicken, Christmas ornaments, or both.

Bavarian-style buildings line Main Street with half-timbered facades, flower boxes and painted shutters. Nearly every business is family-owned, passed down through generations.

The official greeting here is “Willkommen,” and the town means it. What keeps people coming back goes deeper than the architecture.

Frankenmuth, Michigan - August. 14, 2021: Aerial view of Frankenmuth city in Michigan, known for its Bavarian-style architecture.

Fifteen brave Franconians sailed 50 days to build this town

In 1845, 15 colonists from the Franconia region of Bavaria boarded a ship called the Caroline and headed for America. The crossing took 50 days through violent storms and illness.

A two-year-old child died at sea. Pastor Wilhelm Loehe organized the mission from Germany, and Pastor August Craemer led the group across the Atlantic.

They reached the Cass River on Aug. 18, 1845, and built their settlement to mirror a German village. The name Frankenmuth combines “Franken” and “Muth,” meaning courage of the Franconians.

Zehnders famous chicken dinners restaurant In the village of Frankenmuth , Michigan . Created 02.23.24

Two restaurants seat 2,700 people for golden fried chicken

Family-style chicken dinners go back to 1856 in Frankenmuth, when the Exchange Hotel first started serving them. The Fischer family expanded the tradition at their Union House hotel in 1888.

Today, Zehnder’s of Frankenmuth seats 1,500 guests and serves close to a million people a year. Directly across Main Street, the Bavarian Inn Restaurant fills 12 dining rooms with 1,200 seats.

Both places load your table with all-you-can-eat platters of golden fried chicken, mashed potatoes, buttered noodles, dressing and homemade bread.

Frankenmuth, MI, USA - 04-22-2025: Photo of Bronners Christmas Wonderland interior filled with colorful festive decorations and merchandise in Frankenmuth Michigan.

The world’s largest Christmas store covers 5.5 football fields

Bronner’s CHRISTmas Wonderland takes up 320,000 square feet.

The salesroom alone spans about 96,000 square feet with more than 350 decorated Christmas trees on display.

You can browse over 50,000 items sourced from more than 70 countries, and artists on site personalize over 100,000 ornaments each year. The World Record Academy recognizes it as the largest Christmas store on the planet.

Bronner’s stays open 361 days a year and welcomes more than 2 million guests annually. You could spend half a day in here and still miss entire aisles.

Frankenmuth, Michigan, USA - October 9, 2018: Santa statue at Bronner's Christmas Wonderland in Frankenmuth Bronner's bills itself as the worlds largest Christmas store with over 2 million

It all started with a teenager painting signs in a basement

Wally Bronner launched his business in 1945, painting signs in his parents’ basement right after high school.

A project designing Christmas panels for lampposts in Clare, Mich., pushed him toward holiday decorations for good. His father helped him build the first Frankenmuth store in 1954.

Over the decades that followed, the operation grew into the massive wonderland you walk through today.

Outside, a half-mile stretch called Christmas Lane glows with 100,000 lights every evening, year-round, with a 17-foot Santa and a 15-foot snowman standing guard at the entrance.

Frakenmuth, MI /USA - July 8th 2017: The Silent Night memorial chapel in Frankenmuth Michigan

A replica Austrian chapel sits right on the store grounds

On Bronner’s property, you’ll find a 56-foot-tall replica of the chapel in Oberndorf, Austria, where “Silent Night” was first performed in 1818.

Bronner’s built it in 1992 with permission from the Austrian government. The chapel is open daily during store hours, and you don’t pay a cent to walk in.

Inside, it’s a quiet space for reflection, a sharp contrast to the 50,000 ornaments just outside the door. It’s one of the most photographed spots on the entire property.

Frankenmuth, Michigan, USA - February, 07, 2019: Bavarian Inn glockenspiel in the town center. Bavarian style white and blue building with tower with moving clock and figurines. Taken around midday.

A 35-bell tower plays the Pied Piper four times a day

The Bavarian Inn’s Glockenspiel tower rises 50 feet above the street.

Installed in 1967, it holds a 35-bell carillon cast by Eijsbouts Bellfounders in the Netherlands and assembled in Germany. At noon, 3 p.m., 6 p.m. and 9 p.m., the bells play German and American tunes.

Then carved wooden figurines roll out on a moving stage and act out the legend of the Pied Piper of Hameln.

Below the stage, a large illuminated clock face with gold-covered numerals sounds Westminster chimes on the quarter hour.

Frankenmuth Michigan Covered Bridge. The local landmark spans the Cass River in the tourist town of Frankenmuth.

Twin oxen dragged a 230-ton wooden bridge into place

The Holz Brucke, German for “wooden bridge,” stretches 239 feet across the Cass River and holds the title of Michigan’s largest covered wooden bridge.

Famed bridge builder Milton Graton finished it in 1980 using traditional hand tools, 163,288 board feet of Douglas Fir and 25,000 cedar shingles.

In January of that year, twin oxen named Buck and Bright pulled the 230-ton structure into position over 12 days at three inches per minute. The bridge connects Main Street to the Bavarian Inn Lodge and Heritage Park.

Frankenmuth, MICHIGAN-August 30, 2017: Bavarian Belle, a paddle-wheel riverboat, cruises the Cass River with summer tourists.

Paddle past Bavarian rooftops on the Cass River

The Bavarian Belle Riverboat carries 150 passengers on one-hour narrated tours from May through October.

If you want something smaller, Frankenmuth FunShips runs 12-passenger electric boat cruises with optional chocolate tasting.

Frankenmuth Kayak Adventures rents sit-in and sit-on kayaks for self-guided paddles past Bavarian rooftops and under the covered bridge.

The Cass River Water Trail runs 40 miles and links historical, cultural and recreational sites along the way. Anglers can hit the Fish Way boat launches for bass, bluegill, northern pike and catfish.

Chocolate fudge frosting, making chocolate fudge

Watch fudge get rolled on marble slabs by hand

Frankenmuth River Place Shops is a Bavarian-themed outdoor shopping village with more than 40 storefronts.

At the Frankenmuth Fudge Kitchen, you can watch candy get poured onto cold marble slabs and rolled by hand right in front of you. The Frankenmuth Cheese Haus sells specialty cheeses, including one made with chocolate.

Horse-drawn carriage rides take you through the streets past all that Bavarian architecture. On Saturdays, the Frankenmuth Farmers Market brings out over 100 vendors selling local produce and handcrafted goods.

Frankenmuth, Michigan, USA - June 10, 2018 Two young men holding a banner that says Willkommen to the Bravarian festival at the Bavarian Festival Parade.

The first Oktoberfest sanctioned outside Germany happened here

The Bavarian Festival in June is Michigan’s largest celebration of Bavarian heritage, with polka bands, a parade, traditional food and maibaum dancing around the maypole.

In 1996, Munich’s Lord Mayor Christian Ude granted Frankenmuth the first Oktoberfest officially sanctioned to operate outside Germany.

Zehnder’s Snowfest in January draws snow-sculpting and ice-carving teams from across North America.

The Dog Bowl on Memorial Weekend bills itself as the world’s largest Olympic-style festival for dogs, paired with Balloons Over Bavarian Inn.

Summer Music Fest, Auto Fest, Scarecrow Fest and the Holiday Celebration Candlewalk fill out the rest of the calendar.

Frankenmuth, MI / USA - February, 7, 2020: central part with Main street on the left and Frankenmuth Historical Museum in front (brick wall with graffiti). Winter day with snow, no people.

Ziplines, waterparks and a working farm less than a mile apart

Grandpa Tiny’s Farm is a working farm where your kids can pet and feed animals up close. The Frankenmuth Aerial Park has zipline courses and rope bridges through the trees, less than a mile from Main Street.

Two of Michigan’s top indoor waterparks operate right in town: Zehnder’s Splash Village and the Bavarian Blast Waterpark at the Bavarian Inn Lodge.

The Frankenmuth Historical Museum traces the journey of the original 15 settlers through permanent galleries, and the Michigan Heroes Museum honors state veterans as one of the only museums of its kind in the country.

Frankenmuth, MI, USA - 04-22-2025: Photo of Frankenmuth Michigan town entrance arch with Willkommen sign and tower structures welcoming visitors in Bavarian style.

Explore Frankenmuth, Michigan

You’ll find Frankenmuth in Saginaw County, about 90 miles north of Detroit and five miles east of I-75. The Cass River runs right through the center of town, and Main Street is easy to walk from end to end.

Between the world’s largest Christmas store, Michigan’s largest covered wooden bridge and chicken dinners that go back to 1856, you can fill a full weekend without running out of things to do.

Check the official website for current hours, event schedules and seasonal details before you head out.

This article was created with AI assistance and human editing.

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John Ghost is a professional writer and SEO director. He graduated from Arizona State University with a BA in English (Writing, Rhetorics, and Literacies). As he prepares for graduate school to become an English professor, he writes weird fiction, plays his guitars, and enjoys spending time with his wife and daughters. He lives in the Valley of the Sun. Learn more about John on Muck Rack.

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